So how do you make a custom map?

'Surely the world has already been mapped many times over?'
This is a question we hear on a regular basis.

Of course the world has been mapped many times before using GPS (Global Positioning System), satellite imagery, GIS (Geographic Information System), and surveying techniques. However, the earth is continually changing, as are the man-made structures on the earth. Coastlines alter relatively quickly over time, new motorways are built, places change their names, states and countries merge or split. These are just some of the changes that a cartographer deals with on a daily basis.

As cartographers we make sure we keep up-to-date with these changes so that our maps contain the most recent information. Many of the maps on the web are out-of-date or contain errors, and they often carry copyright restrictions.

By commissioning a custom map from a highly skilled and well-researched cartographer you will receive the latest information presented on a map that is yours to do what you like with. No copyright or royalty fees would be associated with that map.

What information do you use?

One of our main tasks is to sort through the many sources of information that are available to us. We need to review the variety of formats, scales, projections, co-ordinate systems, and transformations.

Once we have selected the required data (or assembled it from scratch), we then import this information into a GIS (Geographic Information System). A GIS allows us to manipulate the data a little further: to query, analyse, merge and visualise it. At this point we are often ‘number crunching': we sift through the data, deleting what we don't need, and organising it better. No data ever meets all the requirements from the start. It has to be ‘massaged' into shape using the GIS!

What about map design?

As powerful as a GIS is it doesn't offer us the complete design freedom we need to create custom maps. So we have to import the information into a graphic design software package (such as Adobe Illustrator) which provides us complete control over the look of the map. Design software also allows us to ensure the map is compatible with all the leading industry layout programs and printing requirements.

Once the information is in the design software we apply our artistic and technical cartographic skills. This is where the map takes form and shape―the data is turned into a real map based on your demands!

We are experts in ensuring that the map has visual impact, the content is balanced, the scale is appropriate, the information is up-to-date, and the final output suits your requirements.

To summarise, these are the basic steps we take to prepare your map.

• We select your data, compile it and clean it up.
• We export it to a graphic design software package.
• We apply our artistic and technical knowledge in cartography to bring your map to life.
• We then send the map to you for your review. At this point you may request corrections or changes to the map. We will work through these with you.
• Once you have approved the map we will supply the map to you in your required format. The map can be supplied as PDF, JPG or Ai files; or we can organize for the map to be printed.